I wrote the other day about a number of speaker’s at John Battelle’s Signal San Francisco Conference spontaneously sharing what they see as the “atomic unit” of their particular product or service.
I then tried to do just that in this post on The ‘Atomic Unit’ of a Conference
The distillation process represented may be even more worthwhile as one applies it to a larger variety of enterprises.
Let’s consider what else might benefit through being examined through this lens:
While not straight from the horse’s mouth, like they were at FM Signal, here are some of my answers to the above, for your consideration:
The Atomic Unit of Facebook is a __________ “Personal sharing”
The Atomic Unit of Google + is a ___________ “Piece of crawled content”
The Atomic Unit of Apple is ______________ “An unboxing”
The Atomic Unit of ________ is a ____________
Please fill in the blanks in the comments and let us know what you think.
By the way, I also tried to research a little more on the root of some of this “Atomic Unit” thinking, and came up with this great video from Marissa Mayer, on the Atomic Unit of media consumption, vis a vis Google News and the Newspaper and print media worlds: