June Conference Bites Highlights
While we’re now in the midst of the August slowdown in B to B events, we want to take a moment and recap some of our favorite quotes from earlier this summer These fall into three distinct themes which we are see playing out across a number of leading events, especially in the social media ...
Should agencies act more like startups?
A few weeks back we covered the thought-provoking “Should agencies act more like startups?” event that AKQA hosted during InternetWeek. You can see our ConferenceBites re-cap on it here: Agencies vs. Startups Parts 1 & 2 We thought it was a great event, producing a resounding “Yes!” as its answer for the most part. Apparently ...
3 Keys to Event Transformation
I believe it is helpful to look at Conferences and other Business to Business events in terms of an “Event Graph” with three main dimensions: 1. The content presented and the learning received 2. The networking and connections that take place 3. The lasting business impact which results New digital and social tools can dramatically ...
The “Dinner Party” that is our SXSW Session
The advantage of leading a Core Conversation at SXSW is that it’s not a Panel. Rather than invite a few talking heads to sit in the front of the room, my vision is to invite a number of leaders in the space to come together to explore how Events are now Platforms and the Tools ...
The Event Graph
As I prepare for my session at SXSW on Events Are Now Platforms, I find myself wrestling with a couple of questions: 1. What makes Events so uniquely compelling? 2. As social media has permeated all aspects of the events world, how can we best unlock their power for us, both personally and professionally? Some ...
